Sector index
Marketing for electrical and electronic design companies.
Turning technical complexity into value-based, customer-centric marketing. This is a short page — the detail lives on the sector pages below.
Where to start
Design capability is rarely the thing buyers search for.
Electronic design firms are usually strongest at the part of the work a buyer never sees. The marketing question is which category the business intends to be found in, and whether the website says it plainly enough to be chosen.
The fuller reads, depending on where your work lands:
- Vehicle electrification and EV charging — where a lot of design work now sits.
- IT and engineering solution companies — positioning technical substance for a non-technical buyer.
- The Versinetic story — an annual marketing plan, website content and campaign execution for an EV charge-point design business.
Or see the services in full.
Related
Related pages.
- Vehicle electrification and EV charging — where much of this design work is now going.
- Solution and engineering companies — the broader engineering page.
- Marketing for technology companies — the general technology page.
Doing the engineering well and still hard to find?
A short discovery call is usually enough to tell. No deck, no pitch.
Book a discovery call