About Epitomise

Marketing strategies and services that deliver exceptional growth.

Benefit from your own experienced on-tap marketing director and experts without the expense of full-time hires.

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Hi, I'm Steve Ward. Thank you for visiting our website. Epitomise was founded in July 2017 to help customers grow with best practice marketing. During this time we have helped customers through a full-range of strategic and executional marketing services to grow their business with best practices. 

As an award-winning hands-on Marketing Director, supported by talented marketing experts, we provide services that include strategies and plans, brands and value messaging, demand generation campaigns, go-to-market launches, all aspects of digital and social media marketing, event and exhibition marketing, seller & sales channel enablement, mentorship, coaching and building successful sales channels.

We provide a proven process-orientated approach to transform and accelerate growth.


Who We Help

Epitomise services are for people/companies who recognise the importance of taking a considered approach to their marketing and executing carefully selected marketing strategies in the right way, with them being targeted, measured and constantly optimised, with the aim of each activity optimally contributing to achieving business aims.

Our Clients

Our Tech, Electronic & Engineering solution clients are focused on Electrical & Electronic Design; On and Off-Highway Electric Vehicle (EV) and Mobile Machinery Technology; Enterprise IT Consultancy, Solutions & Services; and Business Process Improvements. Also, Managed IT Services; Cloud & Cyber Security; IT Consulting; IT Solutions; Application Software & SaaS; SCCM, Intune & Application Packaging; IaaS, DaaS & Azure; Business Intelligence.

Our SME 'improving performance' focused clients range from Employee Engagement, Customer Experience and Human Resource Consultancies, through to Business Consultancies; Freelancers; Business Performance Psychologists; and Business Personal Coaches. 

Our SME B2C clients include National Sports Organisations; Social Care Organisations; Shoe Manufacturers; Physiotherapists; Hotel Cleaning; Specialist Food; Personal Hygiene & Care; Specialist Furniture; Building Plan Drawings & Regulations; and Home Technology companies.

Our Promise

We will help you select the right marketing strategies and always operate to the best of our experience, knowledge and ability, in supporting you in achieving your desired marketing and business aims. With a measured approach, we will ensure you are kept informed and we will provide you the freedom to focus on your business whilst we manage your marketing in the areas you expect from us.

Our Difference

  • A track record of supporting real-world accountable business growth through best practice marketing; strategy and execution

  • Award-winning ‘Top 100’ most-influential marketing with over 20 years’ senior national and international experience

  • A rare combination of strategic marketing and expert practitioner experience, so you:

    • Do the right things with the support of Epitomise strategic marketing services

    • Execute in the right way with Epitomise best-practice marketing executional services

  • Cranfield Strategic Marketing and Chartered Institute of Marketing Diploma qualified

  • Extremely results focused with excellent communication, progress reviews and optimisation of approach

  • A comprehensive range of flexible marketing services that are aligned to your specific business needs.

We are qualified experts in strategic, traditional and digital marketing. We are trustworthy, responsive, flexible and easy-to-work-with. As well as being results focused, honest and transparent, we deliver what we say to quality and on time.

Epitomise offers you highly-experienced support

Without the considerable expense of a permanent head we offer you on-tap Marketing Director support with the following experience: 

Epitomise Founder
Using modern marketing strategies & practices to help clients cost-effectively grow.  

EMEA Marketing Director at Tektronix
Helping innovators bridge inspiration & realisation of world-changing technologies.

Head of Marketing at Netcall Ltd
Marketing customer engagement cloud SaaS and premise software solutions.

Global Chief Marketing Officer at Vitec Videocom 
Global marketing of premium and industry-leading brands in Broadcast & Media.

Global Marketing Director at Siemens Communications
Marketing globally secure open unified communication solutions & managed ICT services.

EMEA AP Marketing Manager at Mitel
Marketing for a global provider of communication and contact centre solutions to businesses.

Prof. qualifications: Strategic Marketing Management Cranfield University School of Business Management. Postgraduate Diplomas in Marketing (CIM) & Management Studies (DMS).

Supported by digital marketing experts

Hi, I'm Kelly, Brand and Digital Marketing Expert.

I believe that branding is an essential part of marketing. When I refer to branding I refer to the use of clever design and marketing that gives your potential clients confidence in your business. This is achieved by making sure your values and what services you offer are consistent and that your image is professional at every point of contact. Building relationships with your existing and potential clients is key and we work hard to enhance the communication you give at each stage of the buying process to support your business growth.

Because we are data-driven our design and marketing decisions are always based on analytical data and buyer decisions. We hone in on all aspects of your branding and marketing to help you stand out from your competitors. We are passionate about what we do and pride ourselves on helping you to achieve your business goals.

My personal expertise includes:
* Creative design - Branding, Identity, Illustration & infographics.
* Web design - Website design , WordPress dev., hosting, eCommerce & mobile website
* Digital Marketing - Advertising (Search, Display, Social), social media ( All platforms), email nurture tracks, and account based marketing.



“I couldn't be happier; their work is great! Epitomise's strategic perspective helped to extract my company’s differentiators, which they professionally presented in many high-quality deliverables. I would strongly recommend Epitomise as an attentive and cost-effective strategic marketing company to any SME business that is looking to target and win new business.”

Martez Abakar
Managing Director - Vitality

“Epitomise have created the momentum and direction needed to achieve Business IT Plus aims. Steve’s experience and confidence in this field are very evident which filled me with confidence for a successful outcome. Steve is a great guy to work with and is straight to the point and has a great sense of urgency.”

Gary Smith
Managing Director – Business IT Plus